by Jeremy Moore
Cash reserves. If you’re like me, your eyes glaze over when these two words are used together. It’s certainly not the most exciting topic. But, what we have found through the current economic downturn is that cash reserves are more important than ever for ministries.
Why do ministries need cash reserves? Consider these actual situations:
- Over the winter, I must have gotten calls from 50 churches that were panicked by their outrageous heating bills—two to five times normal.
- Churches in places like Charlotte, North Carolina, and Atlanta, Georgia, that almost never see snow had to cancel all services some weekends, and therefore took in virtually no offerings.
- The earthquake in Haiti created massive need. Many churches wished they could help but didn’t have the extra cash to do it.
- July was the hottest month on record. Three churches I work with had to replace multiple HVAC units.
These are just a few recent examples of situations where adequate reserves could have allowed ministries to move forward instead of only wishing they could, or prevented them from having to pull funds from ministry to pay unexpected bills.
Building cash reserves is actually not as daunting as it may sound. Our ministry development officers can help evaluate how much you need and then help you implement a plan to get started raising those funds.
Also, by increasing reserves and communicating what you’re doing to your congregation or constituents, you will be increasing your financial integrity with your givers by demonstrating good stewardship. How do you build reserves?